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Virtual Sales Assistant for the Holiday Season

A sales assistant can be the difference between a good holiday season and an amazing last quarter.

sales assistant

The holiday season is here! 2022 has finally come to an end and with it the last opportunity for small businesses to generate revenue and prepare for next year. But before you start planning for 2023, you can learn how to prepare your sales team for the holiday season.

One of the most effective ways to tackle the holidays is to hire a virtual sales assistant. For 2023, customer experience will be one of the most important factors when selling your products or offering your services. Virtual sales assistants are professionals who specialize themselves on improving the customer experience and can help you with any problems ot doubts you may have about the sales funnel of your industry.

Virtual Sales Assistant

A virtual sales assistant is a worker who dedicates their time to perform several sales related tasks. Ranging from simple tasks like cold calling to more time-consuming tasks like email campaigns, a sales assistant can be the catalyst of a great holiday season. Having a virtual sales assistant in your company will eliminate all the extra work your regular employees have to handle. And, with the VA's expertise, you will excel in sales this season. Here's a list of all the tasks that a virtual sales representative can do for your company.


Whether it is convincing clients to buy an offer through the phone or email or nurturing them after making their first purchase, virtual assistants can help you take good care of your clients. At the same time, you are focused on something more substantial. A virtual sales representative is essential to the modern office, as they can help keep track of all of your clients and make sure that you stay in contact with them. They will also be able to create a community for your clients, leading to increased sales and repeat business.

Lead Screening and Qualification

Sales VAs are experts in their field. They have a finance background that can help them identify potential leads to your business. Qualify them differently, such as the amount of income they generate for your company or the amount of money customers spend on your products. Whatever qualifiers you want to use for your company, VAs will be ready to employ several techniques to transform a customer from prospecting to loyal.

Cold Email Campaigns

Another important task that can help you in the holiday season are cold email campaigns. These campaigns are one of the best sources of leads for your company and can easily convert prospects into clients with a simple automatation service. Whether you choose to go local or hire a CRM service, virtual sales assistants can easily write an attracting set of emails to inspire your customers to buy more of a certain product.


One of the most dreaded jobs for small business owners is cold calling potential clients to convince them about buying a product. A virtual sales representative can help you with those daunting calls. They are trained to convince the client to purchase a particular item they were interested in before and provide general information about your business. It's a win for the sales team and a win for the customer support team.

Online Account Management

Many virtual sales assistants are trained to manage online accounts such as Amazon, eBay, or Facebook Market. They will take care of bad reviews that have affected you in the past and find a solution to engage with the customer who had problems with your products before. Virtual sales reps can also keep track of your inventory across all marketplaces and your online store, a great asset to have in this holiday season. Furthermore, they can help you write copies, edit product descriptions, product photography post-production, and many more tasks related to ecommerce stores.

Customer Service

Lastly, you might be wondering why customer service is on this list. As we mentioned in the introduction of this article, the focus for 2023 should be customer experience. It is about the journey your prospects need to take in order to become a loyal customer of your business. Sales VAs are great active listeners and can demonstrate empathy to all your customers' problems and doubts. Having a sales VA in your customer support ranks not only will diminish the amount of call backs you will get, but it will also increase your sales via the upsell method, making a sales VA an all around worker.

The Holiday Season

Some people say that 2022 is already over and that you should focus all your efforts for next year, but the holiday season is the perfect opportunity to gain back a little part of that budget you invested throughout the year through special promotions, holiday items, and by hiring a virtual sales assistant.

If you would like to know more about these experts do not hesitate to contact us through any of our channels. We can match you with one of our virtual assistants so you can start taking advantage of their knowledge and skills from the get-go.

What are you waiting for? The year is almost over!


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